This week, Apple is set to unveil a new short film – not for Apple TV+, but as a promotional piece for the new AirPods 4 with Active Noise Cancellation. The film features Chilean actor Pedro Pascal, directed by the acclaimed Spike Jonze.
Pedro Pascal stars in AirPods 4 ad/short film
Although the short film titled “Someday” is scheduled for release tomorrow, Apple has already shared a teaser on its YouTube channel. The video description states, “Experience the magic of AirPods 4 with Active Noise Cancellation in a new film by Spike Jonze, starring Pedro Pascal. Watch on YouTube March 18th.”
The teaser opens with Pascal strolling through snowy streets, evading pedestrians – likely an allusion to the Active Noise Cancellation feature. Other scenes depict Pascal and several others enjoying music and dancing while using the latest AirPods 4 equipped with ANC.
Apple introduced AirPods 4 in September 2024, offering two variants, including one with Active Noise Cancellation – a feature that was previously limited to the AirPods Pro and AirPods Max.
Interestingly, this isn’t the first collaboration between Apple and Spike Jonze. In 2018, the director created a short film for the HomePod featuring dancer FKA Twigs. That ad, titled “Welcome Home,” won an award in the Advertising Excellence/Single Commercial category at the AICP Awards.
Check out the teaser for the short film promoting AirPods 4 below or on YouTube:
The AirPods 4 with ANC are priced at $179, and you can find them at a lower price on Amazon.
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