Metaplanet, the largest corporate bitcoin holder in Japan, has appointed Eric Trump to its newly established strategic advisory board. This initiative seeks to promote Metaplanet’s mission of enhancing bitcoin adoption as it continues to gain widespread attention.
The announcement came on Friday, with Metaplanet highlighting that Trump’s knowledge and enthusiasm for bitcoin will contribute significantly to the company’s objectives. As the son of U.S. President Donald Trump, Eric has become a prominent advocate for the expansion of bitcoin and the cryptocurrency sector.
According to Metaplanet, the advisory board will feature additional prominent individuals whose names are yet to be disclosed. The primary objective will be to unite leaders from business, politics, and technology to enhance global bitcoin acceptance.
Simon Gerovich, the Representative Director of Metaplanet, expressed enthusiasm over Trump’s appointment, highlighting his business insight and dedication to the bitcoin community. Gerovich remarked, “His business insights and devotion to BTC will propel our mission forward as we work towards becoming one of the world’s leading Bitcoin Treasury Companies.”
The Tokyo-based firm has been actively accumulating bitcoin, currently holding over 3,200 BTC valued at approximately $267 million. Earlier in March, Metaplanet acquired an additional 150 bitcoins for around $12.5 million.
Founded in 1999, Metaplanet has refocused its efforts on bitcoin investment and advocacy. The company is listed on the Tokyo Stock Exchange and was formerly known as Red Planet Japan.
Eric Trump has become an increasing supporter of bitcoin and cryptocurrencies. He is involved with World Liberty Financial, the Trump family’s crypto enterprise. Recently, his father, Donald Trump, issued an executive order to initiate a strategic bitcoin reserve.
As bitcoin enters the mainstream, Metaplanet is banking on crypto-savvy advisors like Trump to promote institutional adoption. The addition of bitcoin to major corporations’ reserves could facilitate wider acceptance and reinforce bitcoin’s position as a viable corporate asset.
