Previously recognized as MicroStrategy, Strategy (NASDAQ:MSTR) has declared the successful sale of debt totaling approximately $1.99 billion, post-fees, and has allocated these funds towards the acquisition of Bitcoin (BTC). This rebranding to Strategy took place in February 2025.
The firm reported acquiring 20,356 Bitcoin at an average price of approximately $97,514 per BTC. Presently, Bitcoin is trading at $95.8K, having recently peaked around $107,000.
As of February 23, 2025, Strategy disclosed that it possesses a total of approximately 499,096 Bitcoins, amassed at an overall purchase price near $33.1 billion, resulting in an average acquisition cost of about $66,357 per Bitcoin, factoring in fees and expenses.
Furthermore, the company revealed that from January 1, 2025, to February 23, 2025, it achieved a Bitcoin Yield of 6.9%. The BTC Gain for this period amounted to 30,702, equating to a BTC $ Gain of $2.941 billion (based on the market value of one Bitcoin on the Coinbase exchange as of February 23, 2025). Refer to “Important Information about BTC Yield, BTC Gain and BTC $ Gain KPIs” below for definitions of these metrics.
BTC Yield stands as a key performance indicator reflecting the percentage change, over a specific timeframe, in the ratio of the company’s Bitcoin assets to its Assumed Diluted Shares Outstanding.
BTC Gain is another KPI denoting the quantity of Bitcoins held by Strategy at the beginning of a period, multiplied by the BTC Yield for that term.
BTC $ Gain represents yet another KPI that quantifies the dollar value of the BTC Gain, calculated by multiplying the BTC Gain by Bitcoin’s market price.
These metrics are utilized to evaluate the efficacy of its strategic approach.
Strategy has positioned itself as a publicly traded company functioning as a proxy for Bitcoin. CEO Michael Saylor has projected a rise in Bitcoin’s value, anticipating it will reach $13 million per BTC by the year 2045.
